What Food Innovators Can Learn From Craft Beer

What Food Innovators Can Learn From Craft Beer Craft brewers make up over 12% of the total beer market in the United States — reaching upwards of 20% market share, estimated at $23.5 billion.[1] Locally marketed food through direct and intermediated channels grossed $4.8 billion in 2008. Albeit growing 4x since the last US census, local food…