Localize Honored as a Best for the World B Corp In late June of this year I received some wonderful news: Localize would be part of an elite group of mission-driven companies across the world recognized by the B Corp certification as ‘Best for the World Honorees’ for 2017. For the past three months we…
News Release: Localize Honored as a Best For the World B Corp In late June of this year I received some wonderful news: Localize would be part of an elite group of mission-driven companies across the world recognized by the B Corp certification as ‘Best For the World Honorees’ for 2017. For the past…
Vendor Spotlight: Avalon Diary We had a chance to speak with Russ Rimmer, new CEO of Avalon Dairy, last week! For those that haven’t had the pleasure of being introduced, we’re going to share a bit more about this 111 year old business! 111 years makes Avalon the oldest running dairy in British Columbia, started by…
Vendor Spotlight: Spread’em Kitchen “When you eat good food, you feel good about yourself, you’re happier, and you’re nicer to people!” MELLISA MILLS, FOUNDER OF SPREAD’EM KITCHEN Winner of Silver BC Food Processors Association’s 2017 Product of the Year Award, meet Mellisa Mills of Vancouver, BC. The “Product of the Year Award recognizes a product that shows…
Vendor Spotlight: KAPOW NOW! This is Tiffany Shen, the woman behind Vancouver food brand KAPOW NOW!. We had the chance to speak with her this week about what it’s like starting an ethical food business and specifics about branding, community, and growth. Tiffany and her team exude positively and an authentic care for the company, healthy living,…
Signal Corporate Social Responsibility with Third Party Certifications It’s no question that consumers are holding brands more accountable than ever for how they make their products and the kind of impact they are having in the world. In the 2015 Nielsen Global Corporate Sustainability Report, it was found that “66% of global consumers say they’re willing…
Growth Tips: Instagram for CPG Food Brands With over 500 million monthly active users, Instagram is an opportune platform to market your business and food product(s). • Reach new markets. Post consistently to gain enough influence (grow your following) that other awesome brands and people will want to partner with you to feature your products. • Brand awareness and loyalty. Connect…
How to Start a Food Processing Business in Canada Starting a new business can be overwhelming, especially so in an industry that is as highly regulated as the food industry. Here at Localize, we love supporting awesome new food brands. To lessen the intimidation of getting started, here we outline the basic steps any entrepreneurial-minded…
The Food Maker’s Guide to Labeling in Canada Designing a food label can be complicated — trying to balance what you want to communicate to consumers on-package with what is required by law to include can be an intimidating and evolving venture. In this article we are going to outline what is required by…
What Food Innovators Can Learn From Craft Beer Craft brewers make up over 12% of the total beer market in the United States — reaching upwards of 20% market share, estimated at $23.5 billion.[1] Locally marketed food through direct and intermediated channels grossed $4.8 billion in 2008. Albeit growing 4x since the last US census, local food…