Localize Launches with Vince’s Market Summer is finally here and grocery shelves are filling up with juicy Ontario strawberries, ripe tomatoes and crisp greens. This week the staff at Vince’s Market have been busy putting up Localize labels to help guide shoppers towards edible local treasures in all aisles of the three-store chain located in Uxbridge, Sharon…
Localize’s Founder Receives ‘Star Women in Grocery’ Award It’s been an exciting month at Localize! After being recognized as one of three companies shortlisted for the BC Food Processor’s Innovation Award last week, comes a second big accomplishment. We’re thrilled to announce Localize’s founder Meghan Dear has been chosen as one of Canadian Grocer’s Star Women…
Ontario Consumer Research – Do Food Values in the East Meet the West? Next to my keys at my front door is my Foodland Ontario calendar. It is a trusted go to guide for what’s in-season shopping and inspirational locavore recipes. With Local food week in full swing, we’ll be seeing Foodland flags flying high in the…
Ontario Celebrates Local Food Week and Localize Celebrates What is Local June 1 to June 7th marks Local Food Week in Ontario. This is an opportunity to celebrate the people and stories behind some of our favourite foods, and the work involved to take it from farm to table. Pictured here is Evergreen Wheat Grass which is harvested…
Community Support Grew Little Creek Dressings into an Okanagan Favourite Little did I know, when I picked up the phone I was about to embark on quite the journey… I dialed the phone number for Little Creek, bridging the distance between us, the rolling hills of the Alberta Prairies and vastness of the Rocky Mountains.…
Understanding Local in Ontario One of the enduring debates in local food circles is the question of what ‘local’ should mean. At Localize, our program is strongly informed by what consumers value. In fact, we used crowd sourcing, and customer surveys to inform the creation of the Localize Score – a measure of ‘how local’ a…
The Localize Score Measures Beyond Miles THE LOCALIZE SCORE PROVIDES A QUICK MEASURE OF ‘HOW LOCAL’ A PRODUCT IS RELATIVE TO YOU WHERE YOU SHOP. The meaning of local, we’ve learned is multifaceted, it extends beyond the distance between where a food is made, grown or raised and where it is purchased. Its meaning differs depending on your…
Localize debuts in Toronto helping shoppers get the food facts that matter most A NEW PARTNERSHIP WITH THE BIG CARROT BRINGS OUR INNOVATIVE GROCERY SHELF LABELING PROGRAM TO TORONTO MARCH 18TH MAKING IT EASY TO KNOW WHERE FOOD COMES FROM Getting the facts behind local food while everyday shopping is about to become easier for Torontonians. We are…
MacKellar Farms Pioneers Edamame Production in Canada MacKellar Farms has a history. The MacKellar family formed a connection with the land, which has been passed down through generations, each dedicated to farming field crops – from corn, to wheat, to soybeans. Today, Jacob MacKellar, 26 year old agriculturalist, alongside his brother, are the 3rd…
Localize – Giving Food A Story With the new year in full swing, it’s a great time to reflect, albeit with a little nostalgia, on where we’ve come from, our impact in the community, and our commitment as we move forward as a socially good and for profit company. Localize – we’re an Edmonton-based company that helps tell the…